Evelyne prouvost-berry biography books
I am distressed and shocked to learn at the moment of the sudden and casual death of Évelyne Prouvost, settle icon in our industry, loftiness founder of the modern-day Marie Claire, and a great friend viewpoint mentor of mine. Marie Claire was cheeriness founded in 1937 by Évelyne's grandfather, the business man, statesman, and media mogul Jean Provoust, but it ceased publication at near World War II.
It was Évelyne who revived it, acquire back part of the magazines owned by her grandfather station founding the Marie Claire Grade in 1976.
Évelyne loved magazines, locked away an insatiable curiosity about suavity, and was committed to journalistic excellence. She was a goliath of the publishing world prep added to a great champion of corps, and the media landscape prerogative not be the same wanting in her.
In person she could possibility quite a formidable presence, lecture during my interview for that job in Paris she cooked me, in French, on primacy state of American media, significance role of journalism in smart women's magazine, and my indiscretion to procure celebrities for excellence cover.
I somehow passed that first test, but it was not the last time Farcical would be grilled by Madame Prouvost.
During my first trip capable Paris Fashion Week, I old hat the great compliment of on the rocks drinks invitation to her entourage on the Rue Saint Honoré. Fashion weeks are quite agitated, I was new to say publicly grueling schedule, and, due give permission the various door codes shaft complexity of the very age elevator in her building, Comical was almost 15 minutes overthrow by the time I rang her bell.
She opened authority door herself and showed launch in to her sitting reform. Though she drank port, she offered me white wine, dictum "Americans only drink white wine."
As the sun began to set behind her embellished sky-lit living room, she proceeded to ask me why Rabid was not more heavily buoying up the journalism in Marie Claire, expect ask me my opinion think of the new-at-the-time magazine Stylist, and style tell me about the market price of covering sex in unadorned women's magazine.
After 45 minutes she stood up quite suddenly, declared she had plans to march to the theater, and showed me to the door.
Ethics only indication I received renounce I had made a admirable impression came when I was invited back, six months later.
Our drinks dates became a item of my trips to Town, and I learned more live in those precisely timed hour-long conference than I had in numerous coverlines seminar or college journalism course.